Overview & Core Principles

Pinisi Journal of Digital Marketing (PJDM) is dedicated to maintaining the highest ethical standards across all stages of the publishing process. Preventing publication malpractice is a shared responsibility among authors, editors, peer reviewers, and the publisher. PJDM strictly adheres to the international guidelines set forth by the Committee on Publication Ethics (COPE). Any form of academic misconduct—including plagiarism, redundant publication, data fabrication, and improper authorship attribution—is unequivocally prohibited.

Published articles reflect the intellectual rigor and credibility of the authors and the journal. Maintaining transparency and ethical behavior is crucial to advancing scholarly research in digital marketing, strategic communications, e-business, and e-government platforms.

The Faculty of Islamic Economics and Business, Institut Agama Islam Negeri (IAIN) Parepare, as the publisher, ensures that editorial decisions remain entirely independent and free from commercial, financial, or political influences.

1. Duties and Responsibilities of Editors

• Editorial Independence & Decision-Making: Editors evaluate submitted manuscripts solely on their academic merit, methodological validity, originality, and alignment with the journal's scope. Decisions to accept, revise, or reject a manuscript are driven by scientific quality and reviewer feedback, without regard to the authors' race, gender, nationality, institutional affiliation, or political beliefs.
• Confidentiality: Editors and editorial team members must strictly protect the confidentiality of all submitted manuscripts. Information regarding a submission will not be disclosed to anyone other than the corresponding author, assigned peer reviewers, and members of the editorial board.
• Conflict of Interest & Integrity: Editors must decline handling manuscripts in which they have competing interests resulting from competitive, collaborative, or other relationships with any of the authors or institutions connected to the papers. Unpublished content from submitted manuscripts must not be utilized in an editor's personal research without explicit written consent from the author.
• Handling Allegations of Misconduct: If ethical concerns or allegations of misconduct (such as plagiarism or data falsification) arise regarding a submitted or published paper, editors will take appropriate measures in accordance with COPE guidelines, which may include publishing a correction, expression of concern, or formal retraction.

2. Duties and Responsibilities of Peer Reviewers

• Contribution to Editorial Rigor: Peer review plays an essential role in assisting editors with publication decisions and helping authors refine their theoretical models, methodology, and narrative clarity.
• Timeliness & Efficiency: Selected reviewers who feel unqualified to evaluate a manuscript's specialized subject matter (e.g., advanced machine learning algorithms in marketing or public sector e-governance) or know they cannot meet the deadline must immediately notify the editor and decline the invitation.
• Strict Confidentiality: Manuscripts received for peer review are confidential documents. Reviewers must not share, discuss, or distribute the content with third parties without prior authorization from the Editor-in-Chief.
• Objectivity & Constructive Feedback: Reviews must be conducted objectively and professionally. Personal attacks or derogatory comments toward authors are strictly unacceptable. Reviewers should articulate their evaluations clearly, backed by supporting scientific arguments.
• Citation & Overlap Alert: Reviewers should identify relevant published literature that the authors have omitted and promptly alert the editor if they detect substantial similarity or overlap between the manuscript and any other published work.
• Disclosure of Competing Interests: Reviewers must decline reviewing manuscripts where potential conflicts of interest exist—whether financial, personal, or collaborative—and must not use unpublished ideas from reviewed manuscripts for personal gain.

3. Duties and Responsibilities of Authors

• Reporting Standards & Empirical Integrity: Authors presenting empirical research must provide an accurate account of the data collected, research procedures, and statistical analyses. Underlying data should be represented accurately, and sufficient details must be included to allow research replication.
• Originality & Plagiarism Policy: Authors must guarantee that their submitted manuscript is entirely original work. Any text, ideas, or data adapted from other sources must be properly cited and referenced (APA 7th style). Manuscripts displaying a similarity index exceeding 35% via Turnitin will be returned or rejected.
• Multiple, Redundant, or Concurrent Submissions: Submitting the same manuscript to more than one journal concurrently is considered unethical publishing behavior and is strictly prohibited. Authors should not publish manuscripts describing essentially the same research in multiple journals or primary publications.
• Authorship Criteria: Authorship must be restricted to individuals who made significant intellectual contributions to the study's conceptualization, design, execution, or data analysis. All co-authors must review and approve the final version of the manuscript and consent to its submission.
• Disclosure & Funding Acknowledgment: Authors must explicitly disclose any financial grants, institutional support, or personal conflicts of interest that could be construed as influencing the research outcomes.
• Correction of Fundamental Errors: If an author discovers a significant error or inaccuracy in their published work, it is their obligation to notify the journal editor immediately and cooperate to issue an erratum, corrigendum, or article retraction.