Main Article Content
Abstract
This study investigates the effect of a university's organizational justice and service quality on the students' perceived value of higher education institutions. Many studies have investigated the importance of customer perceived value in business. Several predictors have been identified, such as service quality and fairness in service. However, business and public sector services have distinct characteristics that define each sector. Considering the importance of education services and the role of higher education institutions, this study explored the contribution of organizational justice and service quality to students' perceived value. There were 517 students from higher education institutions who participated in the study. They were recruited through online advertisements, and the survey was completed online. The results confirmed the contribution of organizational justice and service quality to students' perceived value. The results were consistent after controlling the effect of other demographic variables (e.g., gender). This study suggested that organizational justice and service quality should be fostered in Indonesian higher education institutions. Organizational justice in higher education can instil a sense of proper educational management while service quality assures the university's high standard of services. Like other customers in business, students in higher education also expect value for their education. However, if they find injustice and poor services at their university, they will be more likely to perceive low value. This study has confirmed the application of organizational justice and quality service theory in higher education services.
Keywords
Article Details

This work is licensed under a Creative Commons Attribution 4.0 International License.
In submitting the manuscript to the International Journal of Educational Administration, Management, and Leadership (IJEAMaL), the authors certify that:
- They are authorized by their co-authors to enter into these arrangements.
- The work described has not been formally published before, except in the form of an abstract or as part of a published lecture, review, thesis, or overlay journal.
- That it is not under consideration for publication elsewhere,
- The publication has been approved by the author(s) and by responsible authorities – tacitly or explicitly – of the institutes where the work has been carried out.
- They secure the right to reproduce any material that has already been published or copyrighted elsewhere.
- They agree to the following license and copyright agreement.
License and Copyright Agreement
Authors who publish with the International Journal of Educational Administration, Management, and Leadership (IJEAMaL) agree to the following terms:
- Authors retain copyright and grant the International Journal of Educational Administration, Management, and Leadership (IJEAMaL) right of first publication with the work simultaneously licensed under Creative Commons Attribution License (CC BY 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors can enter into separate, additional contractual arrangements for the non-exclusive distribution of the International Journal of Educational Administration, Management, and Leadership (IJEAMaL) published version of the work (e.g., post it to an institutional repository or edit it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) before and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
References
- Barrutia, J. M., & Gilsanz, A. (2013). Electronic Service Quality and Value: Do Consumer Knowledge-Related Resources Matter? Journal of Service Research, 16(2), 231–246. https://doi.org/10.1177/1094670512468294
- Carvalho, S. W., & de Oliveira Mota, M. (2010). The role of trust in creating value and student loyalty in relational exchanges between higher education institutions and their students. Journal of Marketing for Higher Education, 20(1), 145–165. https://doi.org/10.1080/08841241003788201
- Checa-Morales, C., De-Pablos-heredero, C., Carreño, A. L., Haider, S., & García, A. (2021). Organizational differences among universities in three socioeconomic contexts: Finland, spain and ecuador. relational coordination approach. Education Sciences, 11(8). https://www.scopus.com/inward/record.uri?eid=2-s2.0-85114033970&doi=10.3390%2Feducsci11080445&partnerID=40&md5=b2a7d4a6383e203518deee1b50ca024b
- Cole, M. S., Bernerth, J. B., Walter, F., & Holt, D. T. (2010). Organizational justice and individuals' withdrawal: Unlocking the influence of emotional exhaustion. Journal of Management Studies, 47(3), 367–390. https://doi.org/10.1111/j.1467-6486.2009.00864.x10.1002/job.614; Johnson, J.L., O'Leary-Kelly, A.M., The effects of psychological contract breach and organizational cynicism: not all social exchanges violations are created equal (2003) Journal of Organizational Behavior, 24, pp. 627-647; Jones, D.A., Martens, M.L., The mediating role of overall fairness and the moderating role of trust certainty in justice-criteria relationships: the formation and use of fairness heuristics in the workplace (2009) Journal of O
- Colquitt, J. A. (2001). On the dimensionality of organizational justice: A construct validation of a measure. Journal of Applied Psychology, 86(3), 386–400. https://doi.org/10.1037/0021-9010.86.3.386
- Dhar, R. L. (2015). Service quality and the training of employees: The mediating role of organizational commitment. Tourism Management, 46, 419–430. https://doi.org/10.1016/j.tourman.2014.08.001
- Farmer, J. H. (1988). A conceptual model of service quality. International Journal of Operations & Production Management, 8(6), 19–29. https://doi.org/10.1108/eb054839
- Goudarzvandchegini, M., Gilaninia, S., & Abdesonboli, R. (2011). Organizational Justice and Organizational Citizenship Behavior Case Study: Rasht Public Hospitals. International Journal of Business Administration, 2(4). https://doi.org/10.5430/ijba.v2n4p42
- Guilbault, M. (2016). Students as customers in higher education: reframing the debate. Journal of Marketing for Higher Education, 26(2), 132–142. https://doi.org/10.1080/08841241.2016.1245234
- Hamid, M. N. A. (2013). How the Value of Higher Education is Perceived by Students and Alumni : The Case of the Masters of Business Administration ( MBA ). In Leeds University Business School (Issue June).
- Mansori, S., Vaz, A., & Ismail, Z. M. M. (2014). Service quality, satisfaction and student loyalty in Malaysian private education. Asian Social Science, 10(7), 57–66. https://www.scopus.com/inward/record.uri?eid=2-s2.0-84897553670&doi=10.5539%2Fass.v10n7p57&partnerID=40&md5=6821eb87d00348659aef3da23a18af9b
- Marín, A. J., Grzywacz, J. G., Arcury, T. A., Carrillo, L., Coates, M. L., & Quandt, S. A. (2009). Evidence of organizational injustice in poultry processing plants: Possible effects on occupational health and safety among Latino workers in North Carolina. American Journal of Industrial Medicine, 52(1), 37–48. https://doi.org/10.1002/ajim.20643
- Moosmayer, D. C., & Siems, F. U. (2012). Values education and student satisfaction: German business students' perceptions of universities' value influences. In Journal of Marketing for Higher Education (Vol. 22, Issue 2, pp. 257–272). https://doi.org/10.1080/08841241.2012.746254
- Novela, S., Gharnaditya, D., Novita, & Wibisono, P. M. (2020). Consumer perceived value, attitude, trust and purchase intention of Kuku Bima Ener-G product. Pertanika Journal of Social Sciences and Humanities, 28(1), 215–227.
- Oh, H. (2000). The Effect of Brand Class, Brand Awareness, and Price on Customer Value and Behavioral Intentions. Journal of Hospitality and Tourism Research, 24(2), 136–162. https://doi.org/10.1177/109634800002400202
- Oldfield, B. M., & Baron, S. (2000). Student perceptions of service quality in a UK university business and management faculty. Quality Assurance in Education, 8(2), 85–95. https://doi.org/10.1108/09684880010325600
- Parasuraman, A., Zeithaml, V., & Berry, L. (1988). Servqual: A multiple-item scale for measuring consumer perceptions of services quality. In Wiley Encyclopedia of Management (pp. 1–1). https://doi.org/10.1002/9781118785317.weom090654
- Petruzzellis, L., & Romanazzi, S. (2010). Educational value: How students choose university: Evidence from an Italian university. International Journal of Educational Management, 24(2), 139–158. https://doi.org/10.1108/09513541011020954/FULL/XML
- Russell, M. (2005). Marketing education: A review of service quality perceptions among international students. International Journal of Contemporary Hospitality Management, 17(1), 65–77. https://doi.org/10.1108/09596110510577680/FULL/HTML
- Shin, Y. H., Kim, H., & Severt, K. (2019). Consumer values and service quality perceptions of food truck experiences. International Journal of Hospitality Management, 79(7), 11–20. https://doi.org/10.1016/j.ijhm.2018.12.008
- Sweeney, J. C., & Soutar, G. N. (2001). Consumer perceived value: The development of a multiple item scale. Journal of Retailing, 77(2), 203–220. https://doi.org/10.1016/S0022-4359(01)00041-0
- Vera, J., & Trujillo, A. (2013). Service quality dimensions and superior customer perceived value in retail banks: An empirical study on Mexican consumers. Journal of Retailing and Consumer Services, 20(6), 579–586. https://doi.org/10.1016/j.jretconser.2013.06.005
- Woodall, T., Hiller, A., & Resnick, S. (2014). Making sense of higher education: students as consumers and the value of the university experience. Studies in Higher Education, 39(1), 48–67. https://doi.org/10.1080/03075079.2011.648373
- Yang, K., Kim, J., Min, J., & Hernandez-Calderon, A. (2021). Effects of retailers' service quality and legitimacy on behavioral intention: the role of emotions during COVID-19. Service Industries Journal, 41(1–2), 84–106. https://doi.org/10.1080/02642069.2020.1863373
- Yue, T., Liu, J., Long, R., Chen, H., Li, Q., Liu, H., & Gu, Y. (2021). Effects of perceived value on green consumption intention based on double-entry mental accounting: taking energy-efficient appliance purchase as an example. Environmental Science and Pollution Research, 28(6), 7236–7248. https://doi.org/10.1007/s11356-020-11027-0